Placeholder Image Generator
Choose a size and colors, keep the dimensions as the label or type your own, and download a stand-in picture for a mockup or layout.
Leave it empty to show the size.
The picture is made on your device: nothing is sent or saved.
Stand-in pictures for mockups and layouts
When a design, a web page or a slide needs a picture that doesn’t exist yet, a placeholder holds its place at exactly the right size. Labeled with its own dimensions, it tells everyone what the final picture has to be, and it keeps the layout true to size while you work.
How to use it
- Pick a preset size, or type the width and height in pixels, from 1 to 4000.
- Choose the background and text colors with the pickers, or type hex codes such as #e5e5e5.
- Leave the text empty to show the size, or type a label such as “Hero image”.
- Check the preview, then download PNG, JPG, WebP or SVG.
The presets
- 1200 × 630 is a widely used size for the picture shown when a link is shared.
- 1080 × 1080 and 1080 × 1920 are square posts and full-screen vertical stories on social apps.
- 1920 × 1080 and 1280 × 720 are 16:9, the shape of most screens, videos and slides.
- 300 × 250 and 728 × 90 are two standard display ad sizes.
- 1584 × 396 is a LinkedIn background photo.
Which format to download
- PNG keeps flat color and text crisp: the usual choice.
- JPG suits tools that only take photos, though faint smudges can show around the text.
- WebP makes small files for web pages. It’s offered only when your browser can make it.
- SVG is a tiny file with the label as real text, sharp at any size and easy to edit in a design app. It uses the viewer’s own font, so it can look slightly different on another device.
Readable labels
The tool checks the contrast between the text and background colors with the formula from WCAG 2, the web’s accessibility guidelines, which ask for at least 4.5:1 for normal text and 3:1 for large text. Below that, you’ll see a warning. Gray on gray looks tidy, but it can be hard to read on a projector or on a phone in sunlight.
Good to know
- Everything happens on this page, on your device: nothing is sent or saved.
- When the real picture arrives, fit it to the same size with Crop Image or the Image Resizer, or for a LinkedIn background, the LinkedIn Banner Resizer.